The Result: Successful Integration into Corporate Communication
The product trailer for the Auto Division became not only a visual highlight of the marketing campaign but also an effective sales tool. The video achieved wide reach on social media and Würth’s digital channels, receiving positive feedback from customers and partners. We successfully presented the products in a new, emotional light that sparked trust and interest.
The aftermovie for the Innovation Days helped to engage employees within the company. It inspired enthusiasm for the exciting innovations and encouraged participation across departments.
The learning maps became an integral part of the internal #WERTSCHÄTZUNG campaign and served as a central communication tool during the major leadership conference. The illustrations were well-received and played a significant role in conveying the concept of “appreciation” in an accessible and inspiring way. The visual representation helped participants better understand the different facets of appreciation and apply them in their everyday work.
Conclusion: Successful Brand-Building Measures Through Creative Excellence
Our projects for Würth demonstrate how powerful visual communication can transport corporate values and contribute to brand building. With a successful mix of emotion, authenticity, and clarity, we created a lasting connection between employees, customers, and the Würth brand. We are proud to have been part of these exciting projects and look forward to taking on more creative challenges.