{"id":6629,"date":"2026-11-12T11:34:36","date_gmt":"2026-11-12T10:34:36","guid":{"rendered":"https:\/\/gundf.de\/?page_id=6629"},"modified":"2026-11-12T15:54:00","modified_gmt":"2026-11-12T14:54:00","slug":"seo-geo","status":"publish","type":"page","link":"https:\/\/gundf.de\/en\/focus\/digital\/seo-geo\/","title":{"rendered":"SEO &#038; GEO"},"content":{"rendered":"<section class=\"l-section wpb_row height_huge full_height valign_center color_secondary with_img\" id=\"gf-responsive-hero\"><div class=\"l-section-img\" role=\"img\" aria-label=\"Team of G\u00fcndisch &amp; Friends in Crailsheim, Germany\" style=\"background-image: url(https:\/\/gundf.de\/wp-content\/uploads\/2026\/06\/Gruppenbild_B_2026-gross_ohne-Linda-1-scaled.jpg);\"><\/div><div class=\"l-section-overlay\" style=\"background:rgba(0,0,0,0.68)\"><\/div><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_2-1 laptops-cols_inherit tablets-cols_1 mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p style=\"color:#ff2459;font-weight:700;letter-spacing:0.08em;font-size:0.92rem;\">SEO CONSULTING \u00b7 B2B SEO \u00b7 GENERATIVE ENGINE OPTIMISATION<\/p>\n<\/div><\/div><div class=\"w-separator size_small\"><\/div>[vc_custom_heading text=&#8221;SEO &amp; GEO:<br \/>\nBE FOUND WHEN IT MATTERS.&#8221; font_container=&#8221;tag:h1|text_align:left|color:%23FFFFFF&#8221; use_theme_fonts=&#8221;yes&#8221;]<div class=\"w-separator size_small\"><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p style=\"color:#ffffff;font-size:1.25rem;line-height:1.6;max-width:670px;\">Your future customers are looking for solutions on Google and increasingly through AI-powered search. We combine years of SEO experience with practical AI expertise. The goal is not simply more traffic, but more of the right enquiries for your business.<\/p>\n<\/div><\/div><div class=\"w-separator size_small\"><\/div><div class=\"w-hwrapper valign_middle wrap stack_on_mobiles align_none\" style=\"--hwrapper-gap:1rem;--hwrapper-row-gap:0.75rem\"><div class=\"w-btn-wrapper align_none\"><a class=\"w-btn us-btn-style_1\" href=\"https:\/\/gundf.de\/en\/lets-talk\/\"><span class=\"w-btn-label\">Let&#8217;s discuss your visibility<\/span><\/a><\/div><div class=\"w-btn-wrapper align_none\"><a class=\"w-btn us-btn-style_2\" href=\"#seo-praxis\"><span class=\"w-btn-label\">Read the success story<\/span><\/a><\/div><\/div><div class=\"w-html\"><style id=\"gf-mobile-hero-fix-css\">@media (max-width:767px){html body main#page-content section#gf-responsive-hero.l-section.with_img>div.l-section-img{background-size:cover!important;background-attachment:scroll!important;background-repeat:no-repeat!important;transform:none!important;}}<\/style><\/div><\/div><\/div><div class=\"wpb_column vc_column_container hide_on_tablets hide_on_mobiles\"><div class=\"vc_column-inner\"><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_medium color_alternate\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h2 style=\"text-align:left;font-size:clamp(1.75rem,3.2vw,3rem);line-height:1.18;margin:0 0 0.65em;overflow-wrap:normal;word-break:normal;hyphens:manual;\">VISIBILITY IS ONLY VALUABLE IF IT LEADS SOMEWHERE.<\/h2>\n<p style=\"text-align:left;max-width:52rem;\">When a prospective customer is looking for a supplier, technical specialist or specific solution, what matters is whether they can find your business, recognise your expertise and take the next step.<\/p>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_3 laptops-cols_inherit tablets-cols_1 mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:2.5rem;--laptops-columns-gap:2rem;--tablets-columns-gap:1.5rem;--mobiles-columns-gap:1.5rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p style=\"color:#ff2459;font-weight:700;\">01<\/p>\n<h3 style=\"font-size:clamp(1.25rem,2vw,1.65rem);line-height:1.25;margin:0 0 0.75em;overflow-wrap:normal;word-break:normal;hyphens:manual;\">Relevant demand<\/h3>\n<p>We focus on searches that reflect a genuine need, rather than attracting as many visitors as possible.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p style=\"color:#ff2459;font-weight:700;\">02<\/p>\n<h3 style=\"font-size:clamp(1.25rem,2vw,1.65rem);line-height:1.25;margin:0 0 0.75em;overflow-wrap:normal;word-break:normal;hyphens:manual;\">New business<\/h3>\n<p>We make complex services, products and project examples easier to understand, so prospects can assess your offer and get in touch.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p style=\"color:#ff2459;font-weight:700;\">03<\/p>\n<h3 style=\"font-size:clamp(1.25rem,2vw,1.65rem);line-height:1.25;margin:0 0 0.75em;overflow-wrap:normal;word-break:normal;hyphens:manual;\">New search habits<\/h3>\n<p>Alongside traditional search results, we consider AI-assisted research and supplier recommendations. Your website should support the different ways people find information.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_507b8ec9 height_large color_secondary\" id=\"seo-praxis\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_2 laptops-cols_inherit tablets-cols_1 mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image style_shadow-1 align_none\"><div class=\"w-image-h\"><img decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/gundf.de\/wp-content\/uploads\/2024\/11\/Employer-Branding_Binder_Aussenansicht-1024x682.jpg\" class=\"attachment-large size-large\" alt=\"Exterior of Binder Apparate- und Beh\u00e4lterbau\" loading=\"lazy\" srcset=\"https:\/\/gundf.de\/wp-content\/uploads\/2024\/11\/Employer-Branding_Binder_Aussenansicht-1024x682.jpg 1024w, https:\/\/gundf.de\/wp-content\/uploads\/2024\/11\/Employer-Branding_Binder_Aussenansicht-300x200.jpg 300w, https:\/\/gundf.de\/wp-content\/uploads\/2024\/11\/Employer-Branding_Binder_Aussenansicht.jpg 2000w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p style=\"font-weight:700;letter-spacing:0.05em;font-size:0.9rem;\">FROM OUR CLIENT WORK \u00b7 B2B CUSTOMER ACQUISITION<\/p>\n<h2 style=\"text-align:left;font-size:clamp(1.5rem,2.6vw,2.4rem);line-height:1.18;margin:0 0 0.65em;overflow-wrap:normal;word-break:normal;hyphens:manual;\">The day our client asked whether we could stop SEO.<\/h2>\n<p>For <strong>Binder GmbH Apparate- und Beh\u00e4lterbau<\/strong>, search engine optimisation had a very specific purpose: winning new customers for specialist equipment and vessel manufacturing services.<\/p>\n<p>During our work together, the company told us it was receiving so many new enquiries that it could barely keep up. There was even talk of pausing SEO. Some enquiries came from customers and projects the company had not expected to reach.<\/p>\n<p>That experience sums up what matters to us. SEO becomes valuable when online visibility creates real business opportunities. It is not about the biggest number in a ranking report, but the people and companies behind it.<\/p>\n<p style=\"font-size:0.9rem;\">Paraphrased client feedback from our work together. An individual experience, not a promise of comparable results.<\/p>\n<p>For more on our collaboration, see <a href=\"https:\/\/gundf.de\/en\/cases\/binder-apparate-und-behalterbau\/\">Binder&#8217;s employer branding project<\/a>.<\/p>\n<\/div><\/div><div class=\"w-separator size_custom\" style=\"height:1.25rem\"><\/div><div class=\"w-btn-wrapper align_left\"><a class=\"w-btn us-btn-style_1\" href=\"https:\/\/gundf.de\/en\/lets-talk\/\"><span class=\"w-btn-label\">Discuss your SEO goals<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h2 style=\"text-align:left;font-size:clamp(1.75rem,3.2vw,3rem);line-height:1.18;margin:0 0 0.65em;overflow-wrap:normal;word-break:normal;hyphens:manual;\">GOOGLE STILL MATTERS. SEARCH IS CHANGING.<\/h2>\n<p style=\"text-align:left;max-width:52rem;\">People no longer rely on a single search engine when looking for suppliers. Some research directly on Google; others use ChatGPT, Perplexity or Gemini to understand solutions or compare providers. These are additional touchpoints in the purchasing process.<\/p>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_2 laptops-cols_inherit tablets-cols_1 mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:2.5rem;--laptops-columns-gap:2rem;--tablets-columns-gap:1.5rem;--mobiles-columns-gap:1.5rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h3 style=\"font-size:clamp(1.25rem,2vw,1.65rem);line-height:1.25;margin:0 0 0.75em;overflow-wrap:normal;word-break:normal;hyphens:manual;\">SEO \u2013 Search engine optimisation<\/h3>\n<p>SEO helps your website appear in organic search results. We connect relevant queries with appropriate pages, remove technical obstacles and improve content quality so that people genuinely looking for your services can find you.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h3 style=\"font-size:clamp(1.25rem,2vw,1.65rem);line-height:1.25;margin:0 0 0.75em;overflow-wrap:normal;word-break:normal;hyphens:manual;\">GEO \u2013 Generative engine optimisation<\/h3>\n<p>GEO focuses on generative AI search. Does your business appear in relevant answers? Is your content cited? Is your offer described accurately? We investigate these questions and improve the conditions for accurate, traceable representation.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p style=\"text-align:left;max-width:52rem;\"><strong>SEO and GEO go hand in hand.<\/strong> Traditional SEO fundamentals remain important for Google&#8217;s AI features. Accessible, original content and verifiable information also matter for other AI search systems. No specific ranking, recommendation or citation can be guaranteed. <a href=\"https:\/\/developers.google.com\/search\/docs\/appearance\/ai-features\">Read Google&#8217;s guidance on AI features<\/a>.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_large color_alternate\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_2 laptops-cols_inherit tablets-cols_1 mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p style=\"font-weight:700;letter-spacing:0.05em;font-size:0.9rem;\">OUR EXPERTISE \u00b7 SEO AND ARTIFICIAL INTELLIGENCE<\/p>\n<h2 style=\"text-align:left;font-size:clamp(1.5rem,2.6vw,2.4rem);line-height:1.18;margin:0 0 0.65em;overflow-wrap:normal;word-break:normal;hyphens:manual;\">Years of SEO experience. AI expertise from the early days.<\/h2>\n<p>Search engine optimisation is not a new service for us. We have spent years helping companies improve their discoverability and win new business. Our agency has been operating since 2012.<\/p>\n<p>We have also worked with generative AI since its early practical applications. Our team holds <strong>AI competency certificates and qualifications in AI-focused digital transformation management<\/strong>, alongside hands-on experience developing digital solutions and AI-powered applications.<\/p>\n<p>This helps us ask the right questions. How do your customers search? How can your specialist knowledge be presented clearly and reliably? And how can we track change without chasing every short-lived trend?<\/p>\n<\/div><\/div><div class=\"w-separator size_custom\" style=\"height:1.25rem\"><\/div><div class=\"w-btn-wrapper align_left\"><a class=\"w-btn us-btn-style_2\" href=\"https:\/\/gundf.de\/en\/inside\/\"><span class=\"w-btn-label\">Meet our team<\/span><\/a><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image style_shadow-1 align_none\"><div class=\"w-image-h\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/gundf.de\/wp-content\/uploads\/2026\/06\/Gruppenbild_B_2026-gross_ohne-Linda-1-1024x683.jpg\" class=\"attachment-large size-large\" alt=\"Team of G\u00fcndisch &amp; Friends in Crailsheim, Germany\" loading=\"lazy\" srcset=\"https:\/\/gundf.de\/wp-content\/uploads\/2026\/06\/Gruppenbild_B_2026-gross_ohne-Linda-1-1024x683.jpg 1024w, https:\/\/gundf.de\/wp-content\/uploads\/2026\/06\/Gruppenbild_B_2026-gross_ohne-Linda-1-300x200.jpg 300w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h2 style=\"text-align:left;font-size:clamp(1.75rem,3.2vw,3rem);line-height:1.18;margin:0 0 0.65em;overflow-wrap:normal;word-break:normal;hyphens:manual;\">SEO CONSULTING WITH PURPOSE. GEO WITH SUBSTANCE.<\/h2>\n<p style=\"text-align:left;max-width:52rem;\">As an SEO agency based in Crailsheim, we support businesses locally and throughout Germany with targeted SEO consulting, hands-on optimisation and ongoing support. Our GEO services also address visibility in AI-powered search.<\/p>\n<\/div><\/div><div class=\"w-separator size_large\"><\/div><div class=\"g-cols wpb_row via_grid cols_2 laptops-cols_inherit tablets-cols_1 mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:2.5rem;--laptops-columns-gap:2rem;--tablets-columns-gap:1.5rem;--mobiles-columns-gap:1.5rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-iconbox iconpos_left style_default color_primary align_none\"><div class=\"w-iconbox-icon\" style=\"font-size:2rem;\"><i class=\"fas fa-search\"><\/i><\/div><div class=\"w-iconbox-meta\"><h3 class=\"w-iconbox-title\" style=\"font-size:1.5rem;\">SEO audit &amp; strategy<\/h3><div class=\"w-iconbox-text\"><p><strong>Start with what matters.<\/strong><\/p>\n<p>We review existing visibility, key pages and queries, competitors, and technical and content weaknesses. The result is a prioritised action plan based on your services, audience and realistic opportunities.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-iconbox iconpos_left style_default color_primary align_none\"><div class=\"w-iconbox-icon\" style=\"font-size:2rem;\"><i class=\"fas fa-bullseye\"><\/i><\/div><div class=\"w-iconbox-meta\"><h3 class=\"w-iconbox-title\" style=\"font-size:1.5rem;\">B2B keyword strategy<\/h3><div class=\"w-iconbox-text\"><p><strong>Understand how customers research.<\/strong><\/p>\n<p>We investigate search intent, relevant terms and specialist questions, from early research to active supplier selection. For regionally focused businesses, we also consider local searches and business profiles. We assign topics to appropriate pages so they do not compete with each other.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_2 laptops-cols_inherit tablets-cols_1 mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:2.5rem;--laptops-columns-gap:2rem;--tablets-columns-gap:1.5rem;--mobiles-columns-gap:1.5rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-iconbox iconpos_left style_default color_primary align_none\"><div class=\"w-iconbox-icon\" style=\"font-size:2rem;\"><i class=\"fas fa-book\"><\/i><\/div><div class=\"w-iconbox-meta\"><h3 class=\"w-iconbox-title\" style=\"font-size:1.5rem;\">Content &amp; on-page SEO<\/h3><div class=\"w-iconbox-text\"><p><strong>Show what your business actually does.<\/strong><\/p>\n<p>We develop and improve service pages, expert content and case studies, with clear headings, meaningful metadata, internal links and useful answers rather than generic keyword copy.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-iconbox iconpos_left style_default color_primary align_none\"><div class=\"w-iconbox-icon\" style=\"font-size:2rem;\"><i class=\"fas fa-tv\"><\/i><\/div><div class=\"w-iconbox-meta\"><h3 class=\"w-iconbox-title\" style=\"font-size:1.5rem;\">Technical SEO<\/h3><div class=\"w-iconbox-text\"><p><strong>Build the foundations for discoverability.<\/strong><\/p>\n<p>We review indexing, crawling, site architecture, canonicals, redirects, mobile usability and structured data. We coordinate technical changes with your website team. For larger development tasks, our <a href=\"https:\/\/gundf.de\/en\/focus\/digital\/\">digital team<\/a> can help.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_2 laptops-cols_inherit tablets-cols_1 mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:2.5rem;--laptops-columns-gap:2rem;--tablets-columns-gap:1.5rem;--mobiles-columns-gap:1.5rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-iconbox iconpos_left style_default color_primary align_none\"><div class=\"w-iconbox-icon\" style=\"font-size:2rem;\"><i class=\"fas fa-brain\"><\/i><\/div><div class=\"w-iconbox-meta\"><h3 class=\"w-iconbox-title\" style=\"font-size:1.5rem;\">GEO &amp; AI visibility<\/h3><div class=\"w-iconbox-text\"><p><strong>Understand AI-assisted supplier research.<\/strong><\/p>\n<p>We test relevant questions and prompts to see whether and how AI search systems describe your business. We identify content that needs clarification, expansion or better accessibility. We consider genuine references, consistent company information, credible sources and relevant external mentions and links, without fabricated reviews or paid link packages.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-iconbox iconpos_left style_default color_primary align_none\"><div class=\"w-iconbox-icon\" style=\"font-size:2rem;\"><i class=\"fas fa-chart-line\"><\/i><\/div><div class=\"w-iconbox-meta\"><h3 class=\"w-iconbox-title\" style=\"font-size:1.5rem;\">Ongoing SEO &amp; monitoring<\/h3><div class=\"w-iconbox-text\"><p><strong>Keep improving after launch.<\/strong><\/p>\n<p>Using appropriate sources such as Google Search Console and web analytics, we track relevant queries, organic visits and enquiries where measurement is reliable. We also observe selected AI answers, mentions and citations, using those insights to refine priorities.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_medium color_alternate\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h2 style=\"text-align:left;font-size:clamp(1.75rem,3.2vw,3rem);line-height:1.18;margin:0 0 0.65em;overflow-wrap:normal;word-break:normal;hyphens:manual;\">EXPERIENCE FROM REAL CLIENT PROJECTS.<\/h2>\n<p style=\"text-align:left;max-width:52rem;\">Every business starts from a different position. For complex products and services in particular, discoverability, relevant specialist content and a clear website structure are closely connected.<\/p>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_2 laptops-cols_inherit tablets-cols_1 mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:2.5rem;--laptops-columns-gap:2rem;--tablets-columns-gap:1.5rem;--mobiles-columns-gap:1.5rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image style_shadow-1 align_none\"><div class=\"w-image-h\"><img decoding=\"async\" width=\"1024\" height=\"483\" src=\"https:\/\/gundf.de\/wp-content\/uploads\/2024\/11\/Customer-Journey_Fertighaus-Weiss_Menu-1024x483.png\" class=\"attachment-large size-large\" alt=\"Navigation menu of the Fertighaus WEISS website\" loading=\"lazy\" srcset=\"https:\/\/gundf.de\/wp-content\/uploads\/2024\/11\/Customer-Journey_Fertighaus-Weiss_Menu-1024x483.png 1024w, https:\/\/gundf.de\/wp-content\/uploads\/2024\/11\/Customer-Journey_Fertighaus-Weiss_Menu-300x142.png 300w, https:\/\/gundf.de\/wp-content\/uploads\/2024\/11\/Customer-Journey_Fertighaus-Weiss_Menu.png 1917w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/div><\/div><div class=\"w-separator size_small\"><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p style=\"font-weight:700;letter-spacing:0.05em;font-size:0.9rem;\">FERTIGHAUS WEISS \u00b7 SEO DURING A RELAUNCH<\/p>\n<h3 style=\"font-size:clamp(1.25rem,2vw,1.65rem);line-height:1.25;margin:0 0 0.75em;overflow-wrap:normal;word-break:normal;hyphens:manual;\">Make visibility part of the plan.<\/h3>\n<p>For <strong>Fertighaus WEISS GmbH<\/strong>, SEO and the needs of different audiences were built into the website relaunch from the start. Prospective homebuyers needed to find relevant information about houses, construction technology and projects. The client subsequently reported much greater visibility and more enquiries.<\/p>\n<\/div><\/div><div class=\"w-separator size_custom\" style=\"height:1.25rem\"><\/div><div class=\"w-btn-wrapper align_left\"><a class=\"w-btn us-btn-style_2\" href=\"https:\/\/gundf.de\/en\/cases\/fertighaus-weiss\/\"><span class=\"w-btn-label\">View the WEISS project<\/span><\/a><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image style_shadow-1 align_none\"><div class=\"w-image-h\"><img decoding=\"async\" width=\"1024\" height=\"640\" src=\"https:\/\/gundf.de\/wp-content\/uploads\/2019\/12\/Website_LVL_Projekte-1024x640.jpg\" class=\"attachment-large size-large\" alt=\"B2B website for LVL technologies\" loading=\"lazy\" srcset=\"https:\/\/gundf.de\/wp-content\/uploads\/2019\/12\/Website_LVL_Projekte-1024x640.jpg 1024w, https:\/\/gundf.de\/wp-content\/uploads\/2019\/12\/Website_LVL_Projekte-300x188.jpg 300w, https:\/\/gundf.de\/wp-content\/uploads\/2019\/12\/Website_LVL_Projekte.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/div><\/div><div class=\"w-separator size_small\"><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p style=\"font-weight:700;letter-spacing:0.05em;font-size:0.9rem;\">LVL TECHNOLOGIES \u00b7 B2B SEO<\/p>\n<h3 style=\"font-size:clamp(1.25rem,2vw,1.65rem);line-height:1.25;margin:0 0 0.75em;overflow-wrap:normal;word-break:normal;hyphens:manual;\">Help specialist products get found.<\/h3>\n<p>For <strong>LVL technologies GmbH &amp; Co. KG<\/strong>, we combined a new structure for product information with targeted SEO. Clearer navigation and accessible technical product details were designed to improve discoverability and orientation for professional buyers.<\/p>\n<\/div><\/div><div class=\"w-separator size_custom\" style=\"height:1.25rem\"><\/div><div class=\"w-btn-wrapper align_left\"><a class=\"w-btn us-btn-style_2\" href=\"https:\/\/gundf.de\/en\/cases\/lvl-technologies\/\"><span class=\"w-btn-label\">View the LVL project<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h2 style=\"text-align:left;font-size:clamp(1.75rem,3.2vw,3rem);line-height:1.18;margin:0 0 0.65em;overflow-wrap:normal;word-break:normal;hyphens:manual;\">WHY B2B SEO NEEDS A DIFFERENT APPROACH.<\/h2>\n<p style=\"text-align:left;max-width:52rem;\">Procurement professionals, technical decision-makers and managing directors often search differently from consumers. They may look for specific manufacturing processes, technical requirements, applications or the right partner for a project.<\/p>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_2 laptops-cols_inherit tablets-cols_1 mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:2.5rem;--laptops-columns-gap:2rem;--tablets-columns-gap:1.5rem;--mobiles-columns-gap:1.5rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h3 style=\"font-size:clamp(1.25rem,2vw,1.65rem);line-height:1.25;margin:0 0 0.75em;overflow-wrap:normal;word-break:normal;hyphens:manual;\">Make your expertise discoverable.<\/h3>\n<p>In industrial SMEs in particular, valuable expertise lives in the minds of specialists, in technical documents and in completed projects. We bring that expertise to the places prospects actually research: clear service descriptions, expert answers and credible case studies.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h3 style=\"font-size:clamp(1.25rem,2vw,1.65rem);line-height:1.25;margin:0 0 0.75em;overflow-wrap:normal;word-break:normal;hyphens:manual;\">Not every visitor is a customer.<\/h3>\n<p>We distinguish informational searches from genuine purchasing needs and consider your target markets. Whether you want to reach customers across Germany or build a stronger regional presence, we tailor queries and content to that goal. Clear <a href=\"https:\/\/gundf.de\/en\/focus\/brand-building\/\">brand positioning<\/a> helps make your company recognisable.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_medium color_alternate\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h2 style=\"text-align:left;font-size:clamp(1.75rem,3.2vw,3rem);line-height:1.18;margin:0 0 0.65em;overflow-wrap:normal;word-break:normal;hyphens:manual;\">FROM ANALYSIS TO CONTINUOUS IMPROVEMENT.<\/h2>\n<p style=\"text-align:left;max-width:52rem;\">We do not start with a fixed checklist. First, we want to understand what your business sells, which customers you want to reach and where opportunities or obstacles lie.<\/p>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_4 laptops-cols_2 tablets-cols_2 mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:2.5rem;--laptops-columns-gap:2rem;--tablets-columns-gap:1.5rem;--mobiles-columns-gap:1.5rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p style=\"color:#ff2459;font-weight:700;\">01<\/p>\n<h3 style=\"font-size:clamp(1.25rem,2vw,1.65rem);line-height:1.25;margin:0 0 0.75em;overflow-wrap:normal;word-break:normal;hyphens:manual;\">Understand<\/h3>\n<p>Learn about your goals, offer, target customers and available data.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p style=\"color:#ff2459;font-weight:700;\">02<\/p>\n<h3 style=\"font-size:clamp(1.25rem,2vw,1.65rem);line-height:1.25;margin:0 0 0.75em;overflow-wrap:normal;word-break:normal;hyphens:manual;\">Prioritise<\/h3>\n<p>Analyse demand, competition and your starting point, then build a practical action plan.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p style=\"color:#ff2459;font-weight:700;\">03<\/p>\n<h3 style=\"font-size:clamp(1.25rem,2vw,1.65rem);line-height:1.25;margin:0 0 0.75em;overflow-wrap:normal;word-break:normal;hyphens:manual;\">Implement<\/h3>\n<p>Improve technical foundations, content, internal links and relevant GEO measures.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p style=\"color:#ff2459;font-weight:700;\">04<\/p>\n<h3 style=\"font-size:clamp(1.25rem,2vw,1.65rem);line-height:1.25;margin:0 0 0.75em;overflow-wrap:normal;word-break:normal;hyphens:manual;\">Refine<\/h3>\n<p>Monitor developments, interpret results and decide on the next steps.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h2 style=\"text-align:left;font-size:clamp(1.75rem,3.2vw,3rem);line-height:1.18;margin:0 0 0.65em;overflow-wrap:normal;word-break:normal;hyphens:manual;\">HOW WE MEASURE SUCCESS.<\/h2>\n<p style=\"text-align:left;max-width:52rem;\">A higher Google ranking alone tells us little about business value. We consider several levels of performance and agree which measures make sense for your business and the available data.<\/p>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_3 laptops-cols_inherit tablets-cols_1 mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:2.5rem;--laptops-columns-gap:2rem;--tablets-columns-gap:1.5rem;--mobiles-columns-gap:1.5rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p style=\"color:#ff2459;font-weight:700;\">01<\/p>\n<h3 style=\"font-size:clamp(1.25rem,2vw,1.65rem);line-height:1.25;margin:0 0 0.75em;overflow-wrap:normal;word-break:normal;hyphens:manual;\">Discoverability<\/h3>\n<p>Impressions, relevant queries and rankings help show whether your services are becoming visible. For GEO, we also observe mentions and sources in selected AI answers.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p style=\"color:#ff2459;font-weight:700;\">02<\/p>\n<h3 style=\"font-size:clamp(1.25rem,2vw,1.65rem);line-height:1.25;margin:0 0 0.75em;overflow-wrap:normal;word-break:normal;hyphens:manual;\">Interest<\/h3>\n<p>Organic visits and engagement with important service pages help indicate whether relevant prospects reach your website. We assess AI referrals separately where they can be measured.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p style=\"color:#ff2459;font-weight:700;\">03<\/p>\n<h3 style=\"font-size:clamp(1.25rem,2vw,1.65rem);line-height:1.25;margin:0 0 0.75em;overflow-wrap:normal;word-break:normal;hyphens:manual;\">Enquiries<\/h3>\n<p>Contact enquiries, project conversations and their quality help assess the real value of the work. Reliable tracking is a prerequisite.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-separator size_small\"><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p style=\"text-align:left;max-width:52rem;\">AI responses can change with the question, system, timing and context. We treat samples as observations, not guaranteed positions.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h2 style=\"text-align:left;font-size:clamp(1.75rem,3.2vw,3rem);line-height:1.18;margin:0 0 0.65em;overflow-wrap:normal;word-break:normal;hyphens:manual;\">QUESTIONS ABOUT SEO CONSULTING AND GEO.<\/h2>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"w-tabs accordion toggle_style_1 has_scrolling\" style=\"--sections-title-size:inherit;--sections-gap:0.5rem;\"><div class=\"w-tabs-sections titles-align_none icon_chevron cpos_right\"><div class=\"w-tabs-section\" id=\"jaaa\" itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\"><button type=\"button\" class=\"w-tabs-section-header\" aria-controls=\"content-jaaa\" aria-expanded=\"false\"><h3 class=\"w-tabs-section-title\" itemprop=\"name\">What is SEO, and which businesses benefit from it?<\/h3><div class=\"w-tabs-section-control\"><\/div><\/button><div  class=\"w-tabs-section-content\" id=\"content-jaaa\" itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"><div class=\"w-tabs-section-content-h i-cf\" itemprop=\"text\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>Search engine optimisation (SEO) helps websites become easier to find in organic search results. It is particularly valuable for businesses whose customers research specific products, services or solutions. For B2B companies, specialist searches with a clear purchasing need are often more useful than broad, high-volume terms.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-tabs-section\" id=\"vbd2\" itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\"><button type=\"button\" class=\"w-tabs-section-header\" aria-controls=\"content-vbd2\" aria-expanded=\"false\"><h3 class=\"w-tabs-section-title\" itemprop=\"name\">What is GEO, and how does it differ from SEO?<\/h3><div class=\"w-tabs-section-control\"><\/div><\/button><div  class=\"w-tabs-section-content\" id=\"content-vbd2\" itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"><div class=\"w-tabs-section-content-h i-cf\" itemprop=\"text\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>Generative engine optimisation (GEO) focuses on visibility in generative AI search and AI-generated answers. SEO focuses on organic search results; GEO also considers mentions, citations and whether AI systems describe your business accurately. Both rely on accessible, relevant and reliable content.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-tabs-section\" id=\"vcdf\" itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\"><button type=\"button\" class=\"w-tabs-section-header\" aria-controls=\"content-vcdf\" aria-expanded=\"false\"><h3 class=\"w-tabs-section-title\" itemprop=\"name\">Do we need a new website for SEO or GEO?<\/h3><div class=\"w-tabs-section-control\"><\/div><\/button><div  class=\"w-tabs-section-content\" id=\"content-vcdf\" itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"><div class=\"w-tabs-section-content-h i-cf\" itemprop=\"text\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>Not necessarily. Many existing sites can be improved with targeted technical and content changes. If structural or technical limitations prevent progress, we can assess whether a larger redevelopment or <a href=\"https:\/\/gundf.de\/en\/focus\/digital\/\">website relaunch<\/a> makes sense.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-tabs-section\" id=\"bdfc\" itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\"><button type=\"button\" class=\"w-tabs-section-header\" aria-controls=\"content-bdfc\" aria-expanded=\"false\"><h3 class=\"w-tabs-section-title\" itemprop=\"name\">How long does SEO take to work?<\/h3><div class=\"w-tabs-section-control\"><\/div><\/button><div  class=\"w-tabs-section-content\" id=\"content-bdfc\" itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"><div class=\"w-tabs-section-content-h i-cf\" itemprop=\"text\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>It depends on your starting point, competition, existing content and implementation. Some technical issues can be resolved quickly, while sustainable organic visibility generally develops over months. We monitor progress and adjust priorities rather than promise a fixed timeline.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-tabs-section\" id=\"vef6\" itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\"><button type=\"button\" class=\"w-tabs-section-header\" aria-controls=\"content-vef6\" aria-expanded=\"false\"><h3 class=\"w-tabs-section-title\" itemprop=\"name\">Can you guarantee a recommendation from ChatGPT or Google?<\/h3><div class=\"w-tabs-section-control\"><\/div><\/button><div  class=\"w-tabs-section-content\" id=\"content-vef6\" itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"><div class=\"w-tabs-section-content-h i-cf\" itemprop=\"text\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>No. Google and generative AI systems decide which results, sources and recommendations appear. We can improve the conditions for discoverability, clarity and trust and monitor developments. Promising a specific ranking or mention would be misleading.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-tabs-section\" id=\"pfe4\" itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\"><button type=\"button\" class=\"w-tabs-section-header\" aria-controls=\"content-pfe4\" aria-expanded=\"false\"><h3 class=\"w-tabs-section-title\" itemprop=\"name\">How much does SEO or GEO consulting cost?<\/h3><div class=\"w-tabs-section-control\"><\/div><\/button><div  class=\"w-tabs-section-content\" id=\"content-pfe4\" itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"><div class=\"w-tabs-section-content-h i-cf\" itemprop=\"text\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>Costs depend on whether you need a one-off audit, implementation support or ongoing management. The size and complexity of your website, subject areas and competitive environment also affect the scope. An initial conversation helps us identify the work that makes sense for your business.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-tabs-section\" id=\"w0d2\" itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\"><button type=\"button\" class=\"w-tabs-section-header\" aria-controls=\"content-w0d2\" aria-expanded=\"false\"><h3 class=\"w-tabs-section-title\" itemprop=\"name\">Do you offer ongoing SEO support?<\/h3><div class=\"w-tabs-section-control\"><\/div><\/button><div  class=\"w-tabs-section-content\" id=\"content-w0d2\" itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"><div class=\"w-tabs-section-content-h i-cf\" itemprop=\"text\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>Yes. We support companies beyond the initial audit and optimisation. We review relevant search trends, update content and actions, and respond to changes in search behaviour. We agree the scope and priorities together.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-tabs-section\" id=\"r1e0\" itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\"><button type=\"button\" class=\"w-tabs-section-header\" aria-controls=\"content-r1e0\" aria-expanded=\"false\"><h3 class=\"w-tabs-section-title\" itemprop=\"name\">Can B2B SEO work for a very small target audience?<\/h3><div class=\"w-tabs-section-control\"><\/div><\/button><div  class=\"w-tabs-section-content\" id=\"content-r1e0\" itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"><div class=\"w-tabs-section-content-h i-cf\" itemprop=\"text\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>Yes. A specialist technical term with few searches may be more valuable to a niche supplier than a popular generic term. Search intent, relevance to your offer and the likelihood of a worthwhile enquiry matter more than volume alone.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-tabs-section\" id=\"g2d4\" itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\"><button type=\"button\" class=\"w-tabs-section-header\" aria-controls=\"content-g2d4\" aria-expanded=\"false\"><h3 class=\"w-tabs-section-title\" itemprop=\"name\">How do you assess visibility in AI search?<\/h3><div class=\"w-tabs-section-control\"><\/div><\/button><div  class=\"w-tabs-section-content\" id=\"content-g2d4\" itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"><div class=\"w-tabs-section-content-h i-cf\" itemprop=\"text\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>We select questions prospective customers might ask when researching solutions, suppliers or products. We observe whether and how your business appears in selected AI responses and which sources are cited. Repeated observations help identify changes; a single response is not a representative measurement.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_507b8ec9 height_medium color_secondary\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h2 style=\"text-align:left;font-size:clamp(1.75rem,3.2vw,3rem);line-height:1.18;margin:0 0 0.65em;overflow-wrap:normal;word-break:normal;hyphens:manual;\">WHERE WILL YOUR NEXT CUSTOMERS FIND YOU?<\/h2>\n<p style=\"text-align:left;max-width:52rem;\">Perhaps your business is not yet being found for the right services on Google. Or you want to understand how AI search systems see your offer. Tell us what you want to achieve. We will listen and explore where to start.<\/p>\n<\/div><\/div><div class=\"w-separator size_custom\" style=\"height:1.25rem\"><\/div><div class=\"w-btn-wrapper align_left\"><a class=\"w-btn us-btn-style_1\" href=\"https:\/\/gundf.de\/en\/lets-talk\/\"><span class=\"w-btn-label\">Let&#8217;s discuss your visibility<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"SEO CONSULTING \u00b7 B2B SEO \u00b7 GENERATIVE ENGINE OPTIMISATION [vc_custom_heading text=\"SEO &amp; GEO: BE FOUND WHEN IT MATTERS.\" font_container=\"tag:h1|text_align:left|color:%23FFFFFF\" use_theme_fonts=\"yes\"] Your future customers are looking for solutions on Google and increasingly through AI-powered search. We combine years of SEO experience with practical AI expertise. The goal is not simply more traffic, but more of the...","protected":false},"author":1,"featured_media":6482,"parent":6173,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-6629","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.8 (Yoast SEO v28.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>B2B SEO &amp; GEO Consulting | G\u00fcndisch &amp; Friends<\/title>\n<meta name=\"description\" content=\"B2B SEO and GEO consulting for businesses. Improve visibility in search and AI answers with experienced specialists, practical AI expertise and ongoing support.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gundf.de\/en\/focus\/digital\/seo-geo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"B2B SEO &amp; GEO Consulting | G\u00fcndisch &amp; Friends\" \/>\n<meta property=\"og:description\" content=\"B2B SEO and GEO consulting for businesses. 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